CAREER AND COLLEGE PREP

Marketing

Open the Door to a World of Opportunities

From social media to billboards, marketing is all around us. Learn how to apply and grow your creativity.

Which pathway is offered?

Entrepreneurship—This pathway prepares students to formulate policies and direct the operations of a business, corporation, nonprofit, or other organization. In small firms, this may involve assuming advertising, promotions, marketing, sales, and public relations responsibilities.

What types of jobs can my student learn about and prepare for?*

Some of the jobs include:

  • Business operations specialist
  • Insurance sales agent
  • Customer service representative
  • Promotions manager
  • Media buyer/planner
  • Public relations manager

*Some of these jobs require additional education and certifications once a student graduates from high school.

Marketing image

What could my future look like in this career field?**

K12030

**Data is from Lightcast and is updated frequently.

Which industry-recognized, in-demand certifications and exams can my student prepare for?

  • Certiport Communications Skills for Business
  • Certiport Entrepreneurship and Small Business